Thomas MacIsaac

Author's posts

To succeed in enterprise sales, you must become your own Sales/marketing architect

Selling to large enterprise customers has unquestionably changed over the years. External forces from competition, both small and large compete with you not only for attention but to also re-establish priorities and capture a larger share of your customers/prospects wallet. Internally, there is a growing push within enterprises to reduce the number of vendors they …

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Step it up – A sensible approach to reducing gun violence in America

 Like most American’s I’m both tired and frightened from the gun violence occurring in our country.   We seem to be in a perpetual loop – Innocent lives are lost, the blame game begins, Democrats blame easy access to guns, Republicans blame mental health issues and the lack of enforcement of existing laws.  This goes on for weeks …

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How NOT to handle a customer service complaint

I rented an automobile from a large, seemingly reputable company, who’s name will remain anonymous to protect the guilty.  I picked-up the car from the MD airport, and given schedules, costs, etc., I opted to drive home to PA, which required me to return the car to a different location  Before renting the automobile, I …

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