Thomas MacIsaac

Author's posts

Don’t Jump the Shark

The other day I was reading an article that quoted an Apple Executive who mentioned that Instagram had “Jumped the Shark”. Perplexed by what this meant, I did a quick Google and found a Wikipedia reference to the term. In summary, the saying is derived from the 70’s hit Sitcom “Happy Days”. The show was …

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Being flexible makes a lasting impression

I’ve been having some banking challenges these past few weeks.  For whatever reason, I maintain two checking accounts with BOFA, one interest bearing, one not.  The other day I received an e-mail from BOFA notifying me that my checking account had insufficient funds available to pay some fee – which honestly gave me this sinking …

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What is the most important sale for any business?

Here is a hint – don’t think customer.  Give up?  Well, all sales are important, but in my opinion the most important sale that propels’ business to new heights is the one you make to yourself and your employees.  After all, if you or your colleagues are not convinced about the value of the products …

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