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- A Winning Slogan — 2 comments
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Thomas MacIsaac
Author's posts
Proof – Fun Changes Behavior
I really like this photo for several reasons: 1. Participants were provided a choice as to whether or not to participate. 2. Participants bought into the fun and modified their behavior 3. It’s a great example of the power of fun in action. Now, I want you to take a minute and just imagine that …
Say Hello Dolly For Sales Success
Dolly the sheep was born in 1996. As you may recall, Dolly was the world’s first successful y cloned mammal. At that time, the world was abuzz with the news, and researchers Ian Wilmut, Keith Campbell and the Roslin Institute in Edinburgh, Scotland took center stage. Ethicists were horrified that humans would be cloned next …
Meet The Flockers
People want to do business with people they like, know and trust. That fact, combined with the axioms that “no one wants to make a bad decision”, and “no one ever wants to feel taken”, helps to explain the growing importance of social media in businesses. Social media is merely the next evolutionary step of …